Tom of Finland

Tom of Finland is a cult brandborn from the work of Finnish artist Touko Laaksonen, whose drawings redefined gay male aesthetics starting in the 1950s. Today, the brand translates this universe into carefully designed products for men: sex toys, accessories, and lubricants that embrace a strong identity, between self-assured virility and uncompromising pleasure. A line that is instantly recognizable.

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Tom of Finland transforms the artistic legacy of Touko Laaksonen into a range of erotic products designed for men who embrace their desire with confidence and style.

Tom of Finland: How was the brand born?

It all began with Touko Laaksonen (1920-1991), a Finnish artist whose illustrations of hyper-masculine bikers, lumberjacks, and police officers began circulating in the American gay press in 1957 under the pseudonym Tom of Finland. His body of work, comprising over 3,500 drawings produced throughout his life, laid the foundations for a bold gay aesthetic that continues to influence fashion, tattooing, and global queer culture today.

The Tom of Finland Foundation, established in Los Angeles in 1984 to preserve this art, subsequently licensed the brand to select manufacturers. The resulting range of erotic products respects this DNA: packaging illustrated with original artwork, quality materials, and designs that speak directly to a male audience—gay or otherwise—seeking an experience consistent with this iconic universe.

The main Tom of Finland product categories

  • Penis toys: masturbators and sleeves with intricate internal textures, designed for realistic and intense stimulation, often featuring designs inspired by Laaksonen's illustrations.
  • Anal accessories: butt plugs and anal plugs in satin silicone or metal, available in various sizes to suit all levels of experience.
  • Dedicated lubricants: water-based or silicone-based formulas compatible with condoms, optimized for anal play, which can be found among our lubricants.
  • BDSM and lifestyle accessories: handcuffs, cockrings, and men's lingerie that extend the brand's signature leather and unabashedly masculine aesthetic.

How to choose the right Tom of Finland product

  • Your experience level: the range caters to both beginners and advanced users; start with a compact size if you are exploring anal or penis toys for the first time.
  • The material: opt for medical-grade silicone, which is non-porous and easy to clean, a particularly important factor for insertable accessories used regularly.
  • Lubricant compatibility: silicone sex toys require a water-based lubricant; ABS or metal toys are compatible with all formulas.
  • Solo or couples use: some cockrings or plugs are designed to be worn during intercourse, enhancing shared experiences without the need for additional equipment.
  • Maintenance: check if the product is waterproof and can be cleaned with lukewarm water and a suitable toy cleaner—a durability criterion that is often decisive in the long run.