Secret Play

With 246 references in its catalog, Secret Play offers one of the most comprehensive ranges on the market when it comes to games for couples and edible intimate cosmetics—an ideal starting point for those wishing to explore without committing to electronic toys.

The history of Secret Play

Secret Play is a brand developed by Secretplay 100% Games, a Spanish studio specializing in erotic games since the early 2010s. From the start, the company positioned itself in a specific niche: quick-use products that require no learning curve, saleable in both large specialized retail stores and online shops. This mainstream approach has allowed the brand to establish itself in over 20 European countries in less than a decade.

The DNA of Secret Play is based on three constant pillars: price accessibility (the majority of references are priced between €5 and €20), ease of understanding (each product can be explained in a single sentence), and a clear playful dimension—the packaging is colorful, the names are direct, and the concepts are immediately understandable. The brand regularly updates its naughty games with thematic editions or multilingual versions for French- and Portuguese-speaking markets.

The main Secret Play product families

• Edible cosmetics: thongs, candies, powders, and flavored gels (strawberry, mint, chocolate, pistachio) designed for oral exploration; the Golden Light range adds a feather duster for more sensory application.
• Card and dice games: formats such as the 30-Day Challenge or Dice Play Sex offer progressive challenges to break out of a routine, available in several languages, including French and Portuguese.
• Party accessories: surprise bags, thematic kits, and gift sets bundle several items, perfect for gifting or getting started without having to choose individual pieces.
• Aphrodisiacs and mild stimulants: effervescent candies, warming gels, and powders based on natural extracts round out the range for those who want to explore the sensory dimension without resorting to more concentrated aphrodisiacs.

Why choose Secret Play?

• Very low entry price: most references are accessible for under €15, making them an ideal choice for gifting or discovering without a significant financial commitment.
• Zero complexity of use: no long manuals, no recharging, no setup—the products can be used immediately, making them suitable for couples who want spontaneity.
• Consistent range for gifts: Secret Play sets and kits are designed for packaging and gifting, with polished presentations that do not require further wrapping.
• Ideal for beginners: the playful approach removes the pressure to "get it right" and allows for the exploration of intimacy from the perspective of play rather than performance.
• Variety of formats: from individual items to multi-product sets, the brand covers everything from regular consumption to one-off purchases for a special occasion.